Ballarat Feature Fencing
01 About the project
Ballarat Feature Fencing is a family-owned fencing contractor with over 15 years of experience, servicing Ballarat and surrounding areas. Recognised as a Top 3 Fencing Contractor since 2016, they offer 15+ fence styles including Colorbond, paling, gates, pool fencing, retaining walls, and landscaping.
An independent redesign concept exploring a possible direction for this business. This is a design study, with no verified client outcomes reported.
Explore website concept (opens in a new tab)The design challenge
Despite being a top-rated local fencer, their online presence was a bare-minimum GoDaddy Website Builder page with cursive fonts, no structure, and barely any content. The site did not reflect their quality of work or 15+ years of expertise.
A different direction.
The earlier website and the Vendrato design. Open either preview for a closer look.
02 The design approach
Built a premium website with a steel-blue colour palette that fits the fencing industry. Strategically used their 6 available images across hero backgrounds, an about section, and a bento-grid gallery. All 15 services listed with custom icons, 6 client testimonials displayed prominently, and a streamlined quote request form.
Across devices / 03
One concept.
Every screen.
Explore the desktop and mobile layouts.
Open either screen to see the detail.
Design details
Built around
the experience.
Inside the concept
- Steel-blue brand palette matching industry
- 15 service listings with SVG icons
- 6 client testimonials with star ratings
- Bento-grid gallery layout
- Quote request form with fence style selector
Inside the website
Beyond the
first impression.
The Contact page, designed for Ballarat Feature Fencing.
A closer look
The details,
across screens.
The Gallery page, presented at desktop and mobile widths.
Explore the concept
See how it
all connects.
Open the website concept to explore the layouts, navigation, and content for yourself.
Visit website concept (opens in a new tab)